What next for community pharmacy?
This article I wrote for Pharmacy Magazine a couple of years ago explored what pharmacy might look like in the future. I speculated on two potential models which I called Nirvana and Amazonia. At the time I challenged the profession to create its own future and not be led by government and others to a place where we, and most patients, don’t want to go whilst being realistic when we operate in a healthcare ecosystem is changing at an increasingly rapid rate.
More recently, I played this back in one of our Viewpoint articles, Here and Now. With Amazon entering the pharmacy space in the United States with its recent acquisition of PillPack and some wholesalers, and rumours that it is in conversations with Pharmacy2U in the UK, it is very much here and now!
Doing the same thing and expecting a different outcome is not going to happen…
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